Offering cleaning services from windows to blinds, cars to kitchens, carpets to driveways and from factory floors to office floors Jim’s Cleaning Group is a leading home and commercial cleaning service. After experiencing recent losses in organic traffic and revenue, Jim’s Cleaning Group partnered with OMG in 2020 to recapture their fortune.
Our main strategy looked at a content overhaul, identifying key category, service and blog pages that were in desperate need of content refreshes in order to capitalise on low-hanging fruits. Combining this with an on-site reconfiguration, our Gurus wanted to revive the organic results the client was seeing prior.
Our SEO Gurus prioritized Jim’s Cleaning Service’s blog in a content-focused, SEO strategy to recapture visibility targets to regain organic traffic and revenue. Wanting to capitalise on low-hanging fruit, OMG built out content to target these specific industry keywords across their websites. Along with technical fixes, this content marketing strategy aimed to grow keyword rankings and domain authority to bolster the client’s organic visibility.
After a thorough audit of the client’s link profile, competitors, content, and technical, we discovered that we needed to create keyword-rich content to capitalise on low-hanging fruit for key category and service pages and recapture TOF users by revamping the company blog. To note, OMG helped increase:
Aiming to recover lost monthly organic traffic as quickly as possible and generate leads to boost organic visibility, OMG helped increase
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Ali Olmez
Michael Faro-Tusino
Karleitia Bodlovic
